Linktree is now allowing users to better highlight links with the featured layout function


Link-in-bio startup Linktree introduced new features today, including a special layout to better highlight links, the ability to fetch the latest posts from Instagram, and support for a more prominent profile picture.

The company said the new featured layout is great for highlighting certain links. When you select “Featured Layout” for a link it automatically expands with content previews for links to YouTube, TikTok, Spotify, and Instagram.

Featured links look like this Image Credit: link tree

In January, Linktree introduced a feature that automatically fetched the latest posts from YouTube and TikTok. The company is now expanding support for Instagram, including support for the six latest posts and Reels from your account.

The company is also supporting for larger profile picture. Instead of a small circular profile photo, the new feature will display a larger image on your profile that will match the color scheme of your page.

Linktree is also introducing a new feature called “Text Links” to display text only on profiles. The company said this will help users display information such as a detailed description, opening hours or what you usually write on your blog.

Linktree, which has more than 47 million users on its platform, launched its social commerce program in alpha earlier this month with partners like Sephora, Revolve, and Urban Outfitters. The company said it will offer commission rates in the range of 12 to 15% to creators through affiliate links.

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